|
|
Greetings!
Welcome to May's Label Alert. The Trump Administration has made its first mark on food policy by extending the Menu Labeling compliance date - leaving the food industry wondering - what's next?! In other news, Ag Secretary Sonny Perdue adds "flexibility" to School Lunch nutrition requirements, amidst multiple comment periods underway regarding new and proposed rules. Should marketers expect regulators to "loosen the reins" or will delays and pending changes throw brand owners another curveball?
Keep on top of the regulatory changes at PLC's Food Label Conference. Bring your Marketing colleagues -- we're offering $100 off Marketing track registrations for Label Alert subscribers!
|
 Yesterday the FDA announced an extension of the Menu Labeling compliance date from this Friday, May 5 to next year. They are taking this action in response to President Trump's recent executive orders limiting regulations, "as well as in response to the diverse and complex set of stakeholders affected by the rule and continued, numerous, and fundamental questions they raise regarding the final rule and its implementation". In addition to the compliance date, the FDA is also requesting comments on how to distinguish a menu and how to disclose calories on certain items.
|
|
Donald Trump is Taking on Michelle Obama's Healthy Food Legacy
|
 Donald Trump brags about eating fast food. Michelle Obama planted a vegetable garden at the White House. Now it seems Trump is quietly trying to overtake the former first lady's vision for the future of food in America.
|
|
Redefining the Term "Healthy" on Food Packages - Public Process Plays a Crucial Role
|
When you see the word "healthy" used on a food package, what does that mean to you? It's FDA's job to make sure that terms like "healthy," which many people rely on to make food choices for themselves and their families, are something that they can truly count on.
|
|
Ag Secretary Perdue Moves to Make School Meals Great Again
|
 U.S. Secretary of Agriculture Sonny Perdue today announced that the U.S. Department of Agriculture (USDA) will provide greater flexibility in nutrition requirements for school meal programs in order to make food choices both healthful and appealing to students.
|
|
Hershey Seeks to Reduce Calorie Counts with Product Reformulation, Size Adjustment
|
Hershey has included in its five-year plan a goal that 50% of its total offering of individually wrapped standard- and king-size confectionery products will be 200 calories or less.
|
|
Comment periods closed on USDA Proposed Nutrition Rule and FDA Draft Guidance - Q&A on Nutrition and Supplement Labels
|
|
|
$100 Discount for Marketing at the FLC
|
|
Food industry Marketing
departments are directly impacted by the sweeping new Nutrition rules.
To help Marketing
professionals
make the most of the new regulatory landscape, we've designed a specialized set of conference sessions with them in mind:
Market Trend: The Emerging Power of Food Evangelists; GMO Labeling; FDA, USDA & FTC presentations; Best Practices Panel: Industry Impact of the New NFP
Breakout Sessions Graphics Impact of the New NFP, Best Practices for Marketing & Regulatory Collaboration, Online Labeling & Marketing, FTC: Advertising & Claims, Streamlining Label Design & Pre-press, USDA Market Trends, Clean Labeling, Organic Claims, GMO Labeling, Natural Labeling, Nutrient Claims & the New Nutrition Facts and more...
To save $100 use the promo code MARKETING *Only 1 discount per attendee |
|
 |
|
Sign up for our Marketing track at the 